Monday 27 September 2010

Hayley - Textual Analysis of The Others Poster

Film Title: The Others


Year of Release: 2001


Director: Alejandro Amenabar


Producers: Fernando Bovaira, José Luis Cuerda


Production Company: StudioCanal


Starring: Nicole Kidman



This version of the poster is the Spanish version: Los Otros (Spanish for The Others). The background is black, connoting something that is unknown, yet dark and sinister. The composition of the poster is asymmetrical: the main image is to the right of the canvas, whilst there is lots of blank space for the text.



The main image is a close up of half of a woman's face, with an oil lamp in front but to the side. The face is sharp, but the focus of the lamp is soft. The woman's eye is a very strong, artificial shade of blue, which draws attention to the face. The oil lamp also connotes the time area: when electricity wasn't common. The colours used are strong and contrast against each other, which usually represents a dark and moody film.



The anchorage is all in capital letters as well as a serif font, connoting not only something that is traditional or old fashioned, but also a serious situation. The main actress's name is positioned above the title of the film, meaning that the studio wants the audience to know that Nicole Kidman is in it. Because she is a very well-known actress, lots of people will be more enticed to see it. The film title itself, is white - like the rest of the text - except that it appears to glow a slightly blue tinge. This connotes something eerie and ghostly. No release date has been revealed, neither are there any taglines or quotes from film critics, suggesting that this might be a teaser poster.





















This is another version of the same poster
































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